Joseph Mortiere
Joseph Mortiere
AI Product Leader

Manager, AI Product · OneDigital

Turning emerging AI
into real products

I build LLM-powered platforms, agent ecosystems, and intelligent workflows that create measurable outcomes — not just demos.

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Joseph Mortiere
Joseph Mortiere, MBA
AI Product Leader · Dexter, MI
Generative AI LLM Workflows AI Agents AI Building Vibecoding Enterprise AI Product Strategy
0+
Years in Product
$0M+
Impact Delivered
2–3×
Advisor Productivity Gain
0+
Enterprise Clients
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Career

Professional Experience

A decade building products at the intersection of technology and business — from Ford's connected vehicle platform to AI-powered advisor ecosystems.

Manager, AI Product
OneDigital · Remote
June 2024 – Present
  • Lead and mentor cross-functional teams of product managers and AI builders focused on rapid prototyping and accelerating AI-powered products to market.
  • Own strategy and delivery for MyOneDigital — an AI-enabled Salesforce Experience Cloud platform supporting 2,000+ enterprise clients across benefits, wealth, and HR advisory services.
  • Architect and operationalize AI agent and coworker ecosystems leveraging LLM workflows to automate complex advisor and client-facing processes at scale.
  • Directed development of an AI-powered financial planning coworker enabling 2–3× advisor productivity gains across the Wealth organization.
  • Drive AI product strategy and execution across workflow automation, advisor enablement, and digital engagement initiatives.
  • Established AI-first product development practices centered on rapid iteration, lean experimentation, and scalable automation across the portfolio.
  • Partner with executive leadership to prioritize AI investments and operationalize emerging technologies across the business.
Senior Sales Enablement PM
Huntington National Bank · Remote
June 2022 – June 2024
  • Led enterprise sales enablement and digital transformation focused on CRM optimization, workflow modernization, and lead generation strategy across Commercial Banking.
  • Directed implementation of a third-party lead generation platform into Huntington's Salesforce ecosystem — transforming a consultant-built solution into a scalable internal product adopted by 3,000+ users.
  • Delivered $2M+ in operational cost savings through platform consolidation, workflow optimization, and measurable gains in sales productivity.
  • Managed Salesforce layouts, workflow enhancements, and operational improvements to improve usability and sales efficiency.
  • Partnered with sales leadership, operations, and platform stakeholders to redesign workflows and improve pipeline visibility and execution.
Digital Sales Product Manager
Thomson Reuters · Ann Arbor, MI
November 2019 – June 2022
  • Led digital commerce and online acquisition for Tax & Accounting business units — designed and launched self-serve try-and-buy experiences generating $500K+ in online transactions.
  • Ran pricing experiments and digital conversion workflows, partnering across product, sales, marketing, and CRM teams to modernize customer acquisition strategy.
  • Leveraged rapid experimentation, analytics, and customer feedback loops to optimize conversion rates and improve digital purchasing experiences.
Advanced Engineering Product Manager
Ford Motor Company · Dearborn, MI
January 2018 – November 2019
  • Led development of connected vehicle and fleet management capabilities within Ford Commercial Solutions.
  • Delivered 10+ enterprise APIs supporting telematics, remote vehicle functionality, diagnostics, and fleet operations across 10,000+ vehicles.
  • Commercialized connected vehicle technologies contributing to a projected platform valuation exceeding $10M and enabling integrations across Ford's commercial fleet ecosystem.
Supply Chain Systems Product Manager
Ford Motor Company · Dearborn, MI
January 2017 – January 2018
  • Led enterprise supply chain modernization focused on vehicle tracking, logistics visibility, and operational efficiency.
  • Delivered workflow and systems improvements contributing to ~$150M in cost savings across Ford's global supply chain operations.
  • Managed agile delivery processes, stakeholder coordination, and enterprise modernization initiatives across a complex multi-team environment.
SAP Warehouse Management Business Analyst
Ford Motor Company · Dearborn, MI
March 2015 – December 2016
  • Supported enterprise SAP Warehouse Management implementations across Ford's North American parts distribution network.
  • Focused on operational modernization, business process optimization, testing automation, and enterprise system deployment initiatives.
Capabilities

Core Skills

⚡
AI & Generative Technology
LLM Workflows & OrchestrationAgentic AI SystemsPrompt EngineeringClaude · ChatGPT · Cassidy AIGitHub Copilot · Replit · VercelAI Enablement & Adoption
🧭
Product & Strategy
AI-First Product StrategyAI ROI AnalysisDigital TransformationProduct Vision & RoadmappingLean ExperimentationOKRs & KPI Frameworks
⚙️
Platforms & Enterprise Tools
Salesforce EcosystemMicrosoft Dynamics 365APIs & Platform IntegrationCRM Strategy & OptimizationAnalytics & BIEnterprise Systems Modernization
Education
MBA
Wayne State University
Information Systems & Supply Chain
BBA
Univ. of Michigan-Dearborn
Information Technology Management
Certification
Cornell University
Digital Transformation
Beyond the Day Job

Outside the Office

Building, teaching, and giving back — a few things I'm proud of outside my core role.

Tailgate Connect
Co-Founder & Executive Board Member
Tailgate Connect, LLC
Current

Co-founded an AI-first digital marketplace connecting fans with premium tailgate experiences at sports and live events. Rebuilt the platform on a modern AI stack — focused on rapid development, automation, scalability, and UX. I helped build it. Guide product strategy and digital operations at the board level.

tailgateconnect.com
Nova Southeastern University
Adjunct Professor — MIS
Nova Southeastern University
Current

Instruct graduate and undergraduate students in Management Information Systems — covering enterprise systems, digital transformation, data-driven decision-making, and AI concepts. Focused on preparing students for modern careers at the intersection of business and technology.

Rocket Mortgage Classic
Co-Chairman, Volunteer Transportation
Rocket Mortgage Classic · PGA TOUR
Annual

Lead volunteer transportation operations for one of the PGA TOUR's premier events in Detroit — coordinating logistics and transportation workflows for tournament volunteers and operational staff throughout tournament week.

Michigan Party Time Rentals
Owner & Founder
Michigan Party Time Rentals
Current

Founded and grew an event rental company from the ground up in southeast Michigan — building it into a competing party rental business in the region. Manages full business operations and is actively expanding across southeast Michigan.

michiganpartytimerentals.com